Every1 eats
Because some1 cares ︎
TA: Working adults & Beneficiaries
Project: Final Year
Category: Branding
Showreel
Explanatory Video
Logo
Name Cards
Menu
Poster
Food Packaging
Food Redemption Note
Food Truck
Website
Because some1 cares ︎
TA: Working adults & Beneficiaries
Project: Final Year
Category: Branding
Showreel
Explanatory Video
Logo
Name Cards
Menu
Poster
Food Packaging
Food Redemption Note
Food Truck
Website
‘Every1 eats’ is a social enterprise food truck that provides nutritious bento meals for the working adult and advocates Pay-it-forward initiative to help the beneficiaries in Singapore.
Objectives:
To design and conceptualise a brand identity system for a food truck that advocates Pay-It-Forward initiative for some1 in need.
The visual identity was intrigued by the bento compartments and how every dish comes together and creates a sense of harmony.It is to represent how every '1' person can help someone in need & how every 1 meal matters.
Objectives:
To design and conceptualise a brand identity system for a food truck that advocates Pay-It-Forward initiative for some1 in need.
The visual identity was intrigued by the bento compartments and how every dish comes together and creates a sense of harmony.It is to represent how every '1' person can help someone in need & how every 1 meal matters.
Showreel
How does the Pay-It-Forward works?
Logo Variations
Food Packaging
A packaging for the customers with messages of the pay-it-forward serves
as an opportunity to spread the word of how a meal could help someone
in need. While the red packaging for the beneficiaries brings a warm message
to the person who redeems the free meal.
Poster
The poster is strategically placed around the CBD area to promote this bento truck service as well as the Pay-It-Forward initiative that can benefit some1 in need.
Name Cards
Food Redemption Note
Website
Food Truck