Mommy, Look What I’m Doing!
Client: Transient Workers Count Too (TWC)
Project: Advertising
Credits:
Art Director: Janelle Lai
Copywriter: Chan Yi Jun
Video Assistant: Sim Xin Ling
Videographer & Photographer: Janelle Lai
Prop Designer: Sim Xin Ling/Janelle Lai
E-publication Editor: Chan Yi Jun
Illustrator: Chan Yi Jun
Actress: Fei Fei
Client: Transient Workers Count Too (TWC)
Project: Advertising
Credits:
Art Director: Janelle Lai
Copywriter: Chan Yi Jun
Video Assistant: Sim Xin Ling
Videographer & Photographer: Janelle Lai
Prop Designer: Sim Xin Ling/Janelle Lai
E-publication Editor: Chan Yi Jun
Illustrator: Chan Yi Jun
Actress: Fei Fei
TVC
Doll House
Bus-Stop Posters
Prints
E-Publication
Doll House
Bus-Stop Posters
Prints
E-Publication
ISSUE
Fighting for the welfare of migrant
workers exploited by their employers.
OBJECTIVES
To look into any of their initiative
and get Singaporeans involved in
their cause.
To spread an awareness through a new perspective, to parents that how parent’s actions would ultimately affect a child. Also to educate children on the right way to treat the transient workers. We hope that the community would pledge to treat the transient works right.
Fighting for the welfare of migrant
workers exploited by their employers.
OBJECTIVES
To look into any of their initiative
and get Singaporeans involved in
their cause.
To spread an awareness through a new perspective, to parents that how parent’s actions would ultimately affect a child. Also to educate children on the right way to treat the transient workers. We hope that the community would pledge to treat the transient works right.
TVC
Doll House
Bus-Stop Posters
Prints
E-Publication
The e-publication serves to provide an interactive platform for the kids
to learn the moral values and on how they should treat the
domestic workers and not to mistreat them.
Behind-The-Scenes
